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March 21, 2024

Where do I find my Amazon ASIN?

What is an ASIN?

ASIN stands for Amazon Standard Identification Number. An ASIN is made up of 10 letters and numbers and are a unique code that identifies your product just like a SKU code. All Amazon ASINs start with the letter B + the number zero 0. For example: B0788BN89X.

Where is the ASIN on the product page?

On every Amazon product page, there is a "Product details" section (it is usually underneath the Product Description).

From the URL

Your Amazon product page's URL also has the ASIN number inside of it. You can go in and copy this number straight from your URL, or you can paste the entire Amazon product page URL into the Enter ASIN input box and AutoMato will do the rest!

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