Look at all those yellow rank tags! That means you are indexed broadly on different keywords. The next step here is to start choosing high potential keywords where we can move up to the organic top 10 quickly so that we can start making actual sales. Like horseshoes and hand grenades, close doesn’t mean much on Amazon keywords. It is much more valuable to rank in organic rank #5 and actually see sales on a small keyword with 300 monthly searches, rather than ranking in organic position #45 on a much larger keyword with 3,000 monthly searches.

So focus on keywords that you can win on, prioritize them by dragging them into your product title in position #1.